THE TINX EDIT
Podcaster by day, DJ by night.
This eyewear collaboration with QUAY captures influencer Tinx’s unwavering spirit of taking risks, saying ‘yes’ to all of life’s adventures, and looking good while doing it. Because having fun is a non-negotiable.
Lead Copywriter
Partnered closely with Tinx and her team to develop the campaign voice and creative messaging across all channels — including email, SMS, paid social, organic social, shops, Amazon, PR, and a live brand activation.
ROLE
Subject Line: INTRODUCING: THE TINX EDIT 🎧
Pre-Header: Made for the stage and beyond
Subject Line: CLOSET CONVERSATIONS WITH TINX 🩵
Pre-Header: The internet’s big sister has spoken